The not-to-be missed show for fans of digital culture moves into interactive mode with QR codes!

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Archives Lagardère Active

Paris, February 6, 2012

As of 8 February, the MCM channel offers to take its viewers to a new dimension with Gamix, a TV show devoted to the latest digital trends. Viewers no longer need to note down an Internet address, since they can now consult the websites referenced in the show instantaneously by scanning the QR codes* that appear on the screen during the programme with their smartphones!

*QR codes, which are similar to barcodes, offer content that can be instantly decoded by a smartphone equipped with one of the many free applications designed to read them.

GAMIX: A COMPLETE TOUR OF ALL THE LATEST DIGITAL TRENDS!

Do you need to know about the latest digital trends, the freshest technological marvels or the latest trendy video games? Each week, Anne-Gaëlle Riccio provides an update on the digital and high-tech world’s latest games and movies and presents numerous special reports on major events in France and abroad, such as the Las Vegas Consumer Electronics Show (CES) in January and the Los Angeles E3 Expo, which Gamix will report on next June. Looking for unusual, amazing, state-of-the art objects? Gamix, produced by Betrant Amar (Media 365), is always one step ahead! For gamers, digital natives and fans of new technologies and video games, Gamix is the place to be.

Some examples of free applications that can read QR codes

 

MCM press contacts:

Maud Aumis - +33 (0)1 56 36 51 11 - maud.aumis@lagardere-active.com

TECHNICAL INFORMATION:

  • Type: special-interest programme.
  • Format: 13-minute weekly broadcast.
  • Production: Bouyaka.
  • Broadcast times: Wednesday at 9:35 am and 2:10 pm; rebroadcast on Saturday at 2:20 pm and 6:35 pm and on Sunday at 4:45 pm.

For all the latest developments at MCM, go to:

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