The Digital Kiosk launches an unlimited eco-subscription

Category

CSR, Lagardère Travel Retail

Paris, May 15 2008

1 € = 1 m2 of protect forest in New Caledonia

HDS Digital’s Digital Kiosk has launched an unlimited eco-subscription in support of the WWF forest-protection programme in New Caledonia.

The Digital Kiosk, a European pioneer in downloading press, is promoting a fun new way to read the press while at the same time reducing its impact on the planet.

Users now have unrestricted access to download new issues of 400 magazines available on the Kiosk (except for adult magazines), for just 17.90€ per month, 1€ of which will be donated to the WWF for its programme to save forests in New Caledonia. In the same way as the “Liberty Forfait” subscription to the WWF, the unlimited eco-subscription is not binding.

The subscription is 100% ecological: no transport, no paper, no waste treatment, economies of water and energy, no chlorine deposits.

 

After 18-months’ experience in digital press sales, Digital Kiosk’s figures are encouraging: the number of readers is constantly rising, there’s satisfaction on both sides, and the habit of consulting online is becoming entrenched.

Press relations:

Sophie Favé  - fave@hdsdigital.com

See the teaser on social networks

HDS Digital In figures
150 000 downloads per month
150 000 readers
400 magazines in the catalogue
7 partner sites

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