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RFM, the leading adult music radio station for ages 35-49 in the Paris region

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Archives Lagardère Active

Paris, July 23, 2013

RFM is the leading adult music radio station for ages 35-49 in the Paris region
With 3.9% audience share in its core target, the 35-to-49 age group, RFM has confirmed its position as the leading music radio station in the Paris region in its competitive sphere.

RFM ranked ahead of Chérie FM and RTL2
With 3.5% cumulative audience in the 13-and-up age group, RFM has seen a 14% increase in cumulative audience over ones sweeps period.
RFM has become the second-leading music radio station in the Paris region, in CA and its competitive sphere, outpacing both Chérie FM and RTL2.

RFM: the best in music!

Press contact:

Véronique Dumon - +33 (0)1 56 36 55 76 - veronique.dumon@lagardere-active.com

Source: Médiamétrie 126,000 IDF. April-June 2013 vs. Jan.-March 2013. Average for Monday-Friday, 5 am-midnight. Targets: 13-and-up, ages 35-49

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