The website of weekly publication La Vie Financière, joined Lagardere Active Publicité’s Internet market range
On 1 January 2006, LaVieFinanciere.com, the website of weekly publication La Vie Financière, joined Lagardere Active Publicité’s Internet market range.
This benchmark site for financial news is aimed at both seasoned and beginner online investors – in general, everyone who actively manages their personal finances. LaVieFinanciere.com focuses on a high-income investor audience, which is a natural fit with Lagardere Active Publicité Internet’s upper-income professional category of listener, which is already at home with the leading names in news and culture (Europe1.fr, 20minutes.com, arte-tv.com and the finance and news channels of Club-Internet.fr).
In 2006, Lagardere Active Publicité will market:
- Approximately 20 websites, including Europe2.fr, CanalJ.net, Routard.com, MCM.net, Choc.fr and SeLoger.com.
- Radio stations: Europe 1, Europe 2, RFM, Les Indépendants, Puissance Capitale, OÜI FM, Autoroute Info, Autoroute FM and 107.7 FM.
- Europe 2 TV, Gulli, Arte, MCM, MCM TOP, MCM POP, CanalJ, TiJi, Filles TV, La Chaîne Météo and the television channels belonging to the AB group, including RTL9.
The Lagardere Active Publicité Website