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Lagardère Unlimited adds Chris Evert to client roster Tennis icon joins global Sports and Entertainment company


Archives Lagardère Sports and Entertainment

Paris, August 26, 2010

Lagardère Unlimited, the sport and entertainment company, announced today that American Tennis legend, Chris Evert, signed a multi-year representation agreement with the global-based company for exclusive worldwide representation, sponsorship, licensing and speaking opportunities.

Chris Evert, winner of eighteen Grand Slam titles, was ranked number one in the world for seven consecutive years. She still holds the record for highest winning percentage of any player, male or female – an astounding 92.4%.

Chris Evert said, “I’ve watched Lagardère Unlimited emerge as the leading sports and entertainment agency over the past couple of years. When Arnaud Lagardère, himself, took an interest in my brand, it impressed me greatly. ”

Arnaud Lagardère, owner and CEO, expressed his delight on the partnership between his company and the tennis icon. “It is an honor to represent Chris Evert,” he said. “Her image, engaging personality and philanthropic achievements create a huge brand potential – one that touches every generation. We look forward to representing Chris Evert – the legend and, more importantly, the person.”

Among its businesses, Lagardère Unlimited is also the talent management business unit of the Lagardère group representing some of the world’s best athletes in Sports and Entertainment; including Basketball, Coaches, Cricket, Mixed Martial Arts, Fencing, Football, Living Legends and Entertainment, Swimming, Motorsports, Tennis, Track and Field, and Rugby. Lagardère Unlimited also works in the areas of broadcast rights, corporate marketing initiatives, and sports properties for sales/sponsorship opportunities. The company operates worldwide with offices in NY, LA,
Miami, Paris, Singapore… Currently, Lagardère Unlimited represents some of the best sporting clients around the globe; including Andy Roddick, Magic Johnson, John Wall, Floyd Mayweather Jr., Dwight Howard, Randy Moss, Sachin Tendulkar, Joakim Noah, Gael Monfils and Justine Henin.

Press contact

Luthna Plocus - Head of Communication and External Relations - 01 40 69 16 66 -

Lagardère is a pure media group (books, press, broadcast, digital, travel retail and press distribution, sport industry and entertainment), and is among the world leaders in the sector. Lagardère shares are listed on Euronext Paris (Compartment A).

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