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2012-2013 OJD (French circulation audit bureau) figures: Lagardère Active consolidates its positions on key magazine markets


Archives Lagardère Active

Paris, September 12 ,2013

MARKET LEADER among upscale women’s magazines
Leading the group in market share

  • ELLE: paid circulation in France (PCF) stable at 382,860 copies on a highly competitive market 
  • Be: no. 1 OJD monthly at 271,482 copies (score much higher than objectives)
  • Psychologies Magazine: healthy performance with one of the highest selling prices on the market

MARKET LEADER among mass-market women’s magazines

  • Version Femina: circulation nearly stable, market share up at 52% vs. its challenger at 12%

MARKET LEADER among upscale home-decorating magazines

  • Art & Décoration: leader in PCF and per-issue sales
  • ELLE Décoration: no. 2 in PCF and greatest development in its category

MARKET LEADER among news/picture magazines

  • Paris Match: the only magazine of the seven titles in its segment to maintain a PCF of more than 600,000 copies

MARKET LEADER among TV-guide magazines

  • Télé 7 Jours: top market development in both PCF and per-issue sales
  • Has the largest magazine-subscriber portfolio in France (excluding supplements)

MARKET LEADER among celebrity magazines
Improved leadership, with 48% market share

  • France Dimanche: holds first place in PCF
  • Public: no. 1 in digital circulation, with performance twice as high as its challenger 
  • Ici Paris: greatest resilience of the entire category

MARKET LEADER among monthly and bimonthly car magazines

  • Auto Moto: no. 1 in circulation with a very pronounced rise in digital sales

MARKET LEADER in the parenting segment

  • Parents: no. 1 in PCF and per-issue sales with one of the sharpest rises in six months

Lagardère Active contact

Lucie Dugit-Gros - +33 (0)1 41 34 79 25 -

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