Lagardère Travel Retail makes leadership appointments to support the company’s growth in Latin America and the Pacific

Lagardère Travel Retail is pleased to announce three significant leadership appointments that will support the company’s growth ambitions in Latin America and in the Pacific region. Effective August 1^st, 2025, Miguel Ruiz will become CEO of Lagardère Travel Retail Peru, succeeding Cyril Letocart, who will assume the role of CEO of Lagardère Travel Retail New Zealand on July 1st, 2025. Concurrently, Laura Perron has been appointed Chief Commercial, Digital and Marketing Officer of Lagardère Travel Retail New Zealand, effective July 15th, 2025.

After beginning his career with Lagardère Travel Retail in the company’s Business Development department, Cyril Letocart took on roles in the Middle East and Africa before being appointed CEO of Lagardère Travel Retail Peru in 2022. Under his leadership, the company opened Duty Free, Travel Essentials and Foodservice operations in Lima, supporting Lima Airport Partners’ ambition to raise the bar for travel retail and dining in Latin America. The successful opening of the new terminal at Lima Jorge Chavez International Airport in June 2025 marked a key milestone for the Group in the region.

Cyril’s new role as Lagardère Travel Retail New Zealand CEO will see him manage the transformation of the company’s business at Auckland International Airport, where Lagardère Travel Retail was recently appointed to run duty free retailing under a new eight-year contract.

Cyril Letocart: “Leading the development of Lagardère Travel Retail in Peru has been a demanding and deeply rewarding journey. I’m especially proud of how our incredibly dedicated team succeeded in opening the new terminal in Lima and in totally transforming the retail and F&B offer there.  As I take on the role of CEO in Auckland, I’m eager to put my recent experience to good use and, together with our team, shape a bold new vision for duty free in Auckland.”

With over 20 years of retail experience across foodservice, shopping centers, and the travel retail sector, Miguel Ruiz joined Lagardère Travel Retail in 2022 as Commercial Director in Peru. He has been instrumental in developing the brand portfolio, launching the Travel Essentials and Foodservice lines, and contributing to commercial negotiations for the new Lima Airport terminal.

Miguel Ruiz: “I’m incredibly proud of what we’ve achieved in Peru over the past three years — launching all three business lines, expanding our brand portfolio, and establishing the operation as a key platform for Lagardère Travel Retail in Latin America. I’m grateful to Cyril for his dedication, commitment and support, and to our partners for their continued trust. As I step into the role of CEO, my priority is to stabilize our operations since the recent opening and empower our people to drive the next phase of growth for Lagardère Travel Retail in Latin America.”

Laura Perron has extensive experience within Lagardère Travel Retail, notably in Switzerland and France, before joining the Latin America team to lead the Foodservice setup in Chile and Peru. Since 2022 she has overseen business development for the company across South America, in addition to playing a key role in the Lima opening.

Laura Perron: “After a very rewarding few years in Latin America, I’m honored to take on the role of Chief Commercial Officer at Lagardère Travel Retail New Zealand. Over the past five years, I’ve had the privilege to contribute to our growth in South America and to develop strong partnerships, notably with Lima Airport Partners. I’m proud of the work accomplished with our teams to bring a unique gastronomic offer to life and enhance the customer experience. I now look forward to advancing our commercial strategy and driving innovation to support our development in the Pacific.”

Jean-Baptiste Morin, Regional COO, Americas, commented:

“The work Cyril has accomplished in Latin America is nothing short of remarkable. Thanks to his leadership, we now have a solid platform across Duty Free, Travel Essentials, and Foodservice that stands as a true landmark in the region and the industry. Miguel has played a key role alongside Cyril and we are certain he is the right person to lead our next phase of growth in Peru. We believe strongly in the potential of Peru and Latin America and remain committed to investing in this dynamic market.”

Luc Mansion, Group Chief Financial Officer & Regional COO, Pacific, added:

“Cyril has already proven his exceptional leadership and ability to deliver outstanding results in different environments. Supported by Laura and our New Zealand and Regional teams, we have full confidence in his capacity to drive the transformation of the duty-free stores at Auckland Airport, and to ensure we give travelers arriving and departing New Zealand a truly premium shopping experience, working in close partnership with Auckland airport teams.”

About Lagardère Travel Retail
One of the two priority divisions of Lagardère group, Lagardère Travel Retail is a leading global Travel Retailer, with the longest standing expertise of serving the needs of travelers and partners across Travel Essentials, Duty Free & Fashion and Dining. Lagardère Travel Retail operates over 4,970 stores in airports, railway stations and other concessions in 51 countries, and has generated €7.6 bn in sales (100%) in 2024.  ​
We harness our pioneering culture to make travel more enjoyable with bespoke offers and experiences. We invest our world-class global expertise and local knowledge to design value-creating partnerships and experiences for our stakeholders: landlords, brands, travelers, employees and communities. 
We actively champion the more sustainable future of Travel Retail through our comprehensive CSR strategy, covering all aspects of where we, as a business, have an impact and can make a difference.  
www.lagardere-tr.com  ●  @LagardereTR