VALÉRIA BESSOLO LLOPIZ VALÉRIA BESSOLO LLOPIZ
Director of Elle International,
Responsible for Lagardère News’ CSR
Lagardère News

 

 

 
       
       
 

At Lagardère News, CSR is a matter for everyone

We firmly believe that employee engagement is essential to ensure the success of our CSR strategy. Encouraged by the findings of our in-house survey, “CSR and you”, highlighting our employees’ desire to be informed and involved, we organised our first Sustainable Development Week during European Sustainable Development Week (ESDW) in September 2021. All employees had the opportunity to take part in conferences, meetings, workshops and roundtables at our Paris offices or in virtual format.

This had several objectives:

  • to provide information about the company’s CSR policy, its challenges, its actions and projects, in terms of both social and environmental criteria;
  • to discuss the editorial approach to societal matters in our magazines, newspapers and radio programmes, as well as the expectations of the market, our audiences and our advertisers;
  • to raise awareness about the major challenges facing the planet with talks by experts such as Jean-Marc Jancovici on energy and climate, as well as ecological actions and best practices to be adopted on a day-to-day basis;
  • to get people involved by means of simple initiatives such as #ramènetatasse (“bring your own cup”), which marked the end of use of plastic cups on site, or meetings with charities supporting diversity in the media or working to combat street harassment.

This week of extensive discussion and lessons to be learned reinforced our view that a CSR policy requires everyone’s involvement and engagement. Regular communications about targets set and progress made, as well as a strategy for training and getting people involved in communal projects, whether internal or external, will enable everyone to play their part.

www.lagardere.com

  At Lagardère News, CSR is a matter for everyone