Lagardère Publicité News is the advertising network for the emblematic and benchmark brands Europe 1, Paris Match, Le Journal du Dimanche, Virgin Radio, RFM, OÜI FM (in the Paris region), FG Radio (in the Paris region and Nice), Radio Meuh, Radio Public Santé and Replay News. Its radio, press and digital offer reaches 26 million French people every month. Through its “Lagardère News Story” creative studio, the agency also designs innovative media solutions. Dedicated to brand-content activities, cross-brand and cross-channel content creation and events, Lagardère News Story supports advertisers in their communications by telling “their stories” in which they are “the heroes”.
Sources: Médiamétrie Cross study, 2022.1. 1 month coverage. Radio, Fixed Internet, Mobile Internet, Tablet Internet, Press. Excluding Radio FG and Oui FM.
Division : Corporate and other activities
Présidente de Lagardère Publicité News / Chair, Lagardère Publicité News