ACTIVITIES IN 2012

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2012 OVERVIEW AND 2013 PRIORITIES

DAG RASMUSSEN Chairman and Chief Executive Officer, Lagardère Services

In 2012, LS travel retail stepped up its external growth efforts by consolidating its positions in order to increase effectiveness and brand awareness, expanding its commercial offering, and intensifying organic growth in emerging countries. LS distribution has increased its diversification. Despite the decline in print media, the activity is aiming to reach its growth and consolidation targets by improving operating performance, developing diversified distribution businesses and services, and building up a B2B service offering. In Travel Retail, the outlook for 2013 is based on growth in the Asia-Pacific region, the Middle East and Africa, external growth provided by new partnerships and the ongoing renewal of the product offering. The prospects for the Distribution business hinge on industrial and financial tie-ups at the global and local levels put in place to strengthen our strategic positioning.

2012 KEY EVENTS

LS travel retail: retail services for the travelling public

The Lagardère Services activity LS travel retail aims to become the leading transport retailer and the preferred partner for licensors on all market segments.

As one of the world's leading operators in Travel Retail, Lagardère Services has the world's largest international network of convenience stores and stores dedicated to cultural leisure products. 2012 saw the winning or renewal of a large number of concessions, including Boutiques du Quotidien on the French rail network, at the Eiffel Tower and airports in Nantes, Bordeaux, Dallas, Chicago, Boston, Edmonton, Xi'an, Singapore, Perth and Cairns.

New concepts were developed, including Hubiz, Tech2go and iStore, new product ranges were introduced, and the Redgroup chain in New Zealand and Jablonsky in the Czech Republic were upgraded.
Lagardère Services is a major player in duty free, luxury and fashion. It has acquired the duty free activity of Rome airports, Duty Free Stores Wellington Ltd in Australia and New Zealand, and the fashion retail business at Geneva airport.

The partnership with Aéroports de Paris has led to significant investments in some terminals.

New concessions were won in Reunion Island, Kuala Lumpur and Xi'an.

LS travel retail is also moving into food services in travel areas, launching the Trib's concept in France and internationally, and the deployment of franchises, including Paul and Costa Coffee in the Czech Republic and Subway in Bulgaria. LS travel retail has also acquired FEE in the Czech Republic, and the German chain Coffee Fellows.

Several concessions were won in French hospitals and in airports in Bulgaria and Los Angeles.

LS distribution: focus on productivity and diversification

LS distribution continued to work on productivity and diversification in response to the decline in print media, and 2012 was particularly fast-moving.

The development of non-press retail continued with the integration of Euro-Excellence in North America (import and distribution of fine chocolate and European fine foods) and the acquisition of a similar activity from Crossings in the United States.
LS distribution also acquired the Hungarian retailer Deliterra.

The activity boosted its services to e-tailers in each of its subsidiaries with the acquisitions of Celeritas in Spain and Sprinter in Hungary and sold OLF, a nonstrategic book distribution business in French speaking Switzerland.

LS distribution continues to gain market share in its traditional business, both in Spain and in the United States.

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